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CCM: So, Mr. Lucado, why this tour? Why now?
ML: I’m celebrating 25 years of publishing and we wanted
to do something. To be honest, initially, I didn’t want to
do anything. I didn’t think that it was a big deal. Then,
somebody said, ‘You could use this to do something with
the needy around the world.’ I have been really involved
in helping World Vision for many years so I thought,
Wouldn’t that be cool to find sponsors for 25,000 children?
To make sure that a child has clean water, food, health, and
vaccinations and education for only $30/month…
The idea just really caught fire. I pitched it to Michael
W. Smith, Third Day and tobyMac. They got on board
really fast and juggled their schedules around to make it
CCM: You’re clearly onto something with a lot of cultural
appeal. It seems like social justice, helping those
devastated by tragedies is at the top of a lot of lists. Do
you ever worry, though, that in a strapped economy like
ours, thirty dollars a month is too big of a stretch for a lot
ML: Every tragedy brings an opportunity to show kindness.
It sure seems to be that we’re seeing tragedies in a
quicker fashion than we have before. Every month, the
strangest things like the earthquakes in Haiti and Chile.
I’m not a prophet, but it sure does seem like the earth is
spinning towards something. We need to wake up and see
that a lot of things are happening. We have opportunities.
Though we struggle, we’re still the wealthiest generation
of Christians than Christians in the history of humanity…
the most educated and the best trained. We have access
to travel and tools. If we needed to be in China tomorrow,
we could be there. But we also live when 25,000 people
die every day of preventable diseases. It’s a strange era in
which we live—unbelievable challenges and unbelievable
CCM: The new book, Outlive Your Life, really challenges
the reader to make a difference. Why do you think this is
often so hard for people? What holds them back?
ML: We don’t understand why people are poor. We don’t
see how one person can make a difference. I called the
book Outlive Your Life because just by doing a small
thing you can do something to outlive your life. You can
understand why people are poor. Some are lazy; others
were born in the wrong latitude that does not have
access to clean water or paved roads or health care.
Consequently, they’re trying to make up for lost time.
Some of us crossed home plate because we were born on
So when you ask, ‘What can I do?’ here’s where we have
to trust in a sovereign God.
There is no government-driven redistribution of
wealth. The Holy Spirit is really running this show. He will
coordinate that and orchestrate that. The challenge is
not for you and I to do equal amounts; the challenge is to
respond to the Holy Spirit.
For more on Outlive Your Life and other
Max Lucado books and ministries, visit
Deeper with Max LucaDo